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GEO (Generative Engine Optimization) and AI SEO

120
5,0

trend Growth in AI Answers

Following our recommendations, clients see stable growth in brand mentions in AI-powered answers.

website-types From Content to E-E-A-T

We analyze your site's readiness for AI search: from content quality to authority signals (E-E-A-T).

audits 50+ AI Strategies

We have developed and implemented strategies for sites in various niches: from e-commerce to complex B2B portals.

team Let's Discuss GEO

A brief overview of how we will prepare your business for the future of search.

Formats

What is GEO (Generative Engine Optimization)?

Classic SEO

A high position in the list of links for a query via search engines, getting a click to the site.
Object:
Your website and its pages.
Queries:
Working with short-tail keywords, e.g., "buy sofa."
Result:
Direct traffic to the site from search results.
Order SEO Services

GEO (Generative Engine Optimization)

To become a cited source in the AI's answer.
Object:
The entire digital ecosystem: website, external platforms, reviews, reputation.
Queries:
Working with intent and complex questions: "what sofa to choose for a small apartment with a dog?"
Result:
Brand mentions, increased authority, and targeted traffic.
Order SEO Services
Daniil Daniil-dark
GEO and SEO: Not "Or," but "And

It's important to understand: GEO does not replace SEO; it builds upon it. High-quality site SEO is the necessary foundation for building a successful promotion strategy in neural networks. Without a technically sound site that is authoritative in the eyes of search engines, AI models will likely ignore your content.

Daniil Shpara
Team Lead Experience in IT over 12 years
Order an audit
Criteria

Why AI SEO is Important: How Do AI Models Choose Who to Cite?

Artificial intelligence trusts only authoritative sources. Your business must meet three key criteria (the E-E-A-T principle) to get a recommendation from an AI.

Expertise and Experience

AI models analyze who the content author is. They prefer materials created by practicing specialists, not anonymous copywriters.

Authoritativeness

A single mention of your brand in a major industry publication carries more weight than hundreds of links from obscure sites. Reputation is a key factor.

Trustworthiness

The site must be technically sound, secure (HTTPS), and contain complete information about the company. Transparency builds trust.
Process

Our GEO Strategy: 5 Steps to Leadership in AI Search

We have developed a comprehensive approach that systematically increases your brand's authority for AI models.

Step 1
Audit and Strategy
We analyze your current visibility in AI results, study who the AI is citing instead of you, and research your target audience's questions. Based on this data, we develop a step-by-step GEO strategy.
Step 2
Technical Site Preparation
We make your site "understandable" to AI models: we implement special Schema.org markup, set up the llms.txt file to manage indexing by AI bots, and optimize loading speed..
Step 3
Expert Content Creation
We create materials that answer complex user questions: detailed guides, comparisons, ratings, case studies. The content is based on facts, data, and your practical experience.
Step 4
Distribution and Reputation Management
We place your expert content on authoritative external platforms: VC.ru, Habr, industry portals, and media outlets. This creates an information field around your brand and increases its authority in the eyes of AI.
Step 5
Analysis and Reporting
We track your brand's mentions in AI answers, analyze traffic, and constantly adjust the strategy to achieve the best results. You receive clear reports that show real growth.
Contacts

Order GEO Services for AI Search

Search reality has already changed. Today, the choice is simple: either you become the main source for artificial intelligence, or your competitors will take that place.

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